Known as Eng Yuyu

Yusuf Mohamed

Tech educator turned digital media consultant. I build trust with a 1M+ audience and put it to work for the brands and people I partner with.

Portrait of Eng Yuyu in a navy Yuyu t-shirt, smiling with arms crossed Portrait of Eng Yuyu in a blue Yuyu t-shirt, smiling with arms crossed
1M+followers across 5 platforms
Hundredsof educational videos, built to last
Millionsreached through live events and programs
6brand partners

Mission

To help people use technology with confidence, protect their digital lives, and benefit from innovation instead of being overwhelmed by it.

Eng Yuyu in a blue Yuyu t-shirt, arms crossed

Why I started

People use technology every day, few are taught how it works.

I noticed a gap. Millions of people rely on their phones and the internet daily, yet many don't understand how the technology works, or how to protect themselves online.

That gap was especially wide in the Somali community and among broader digital audiences. So I started explaining technology in a clear, practical way that anyone can follow.

What began as simple videos grew into a community of more than a million followers, hundreds of educational videos, and live events and programs that have reached millions.

What I cover

Five areas I help people master.

  • Smartphone tips

    Practical iPhone and Android tips anyone can use.

  • Digital security & privacy

    Awareness and habits to protect your accounts, data and online life.

  • AI, explained

    Artificial intelligence in accessible terms, without the jargon.

  • Content creation & digital skills

    The skills to create, publish and grow online.

  • Ideas into opportunities

    Turning curiosity and ideas into real digital opportunities.

Brand collaborations

Education that happens in the room, too.

I take part in tech talks, workshops, digital education programs and community events, and I collaborate with brands whose work aligns with education and positive digital impact.

Find me online